Training and learning design.
I design and deliver workshops, blended learning programs, and full LMS courses. Every program is custom-built — designed around the organization’s specific capability gap and the participants’ actual starting point, not a generic topic catalog.
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Formats I deliver.
Workshops
In-person or virtual sessions designed for leadership teams and department groups. Typically one to three days, focused on a specific decision, capability, or problem the group needs to work through together.
Blended programs
Multi-week programs that combine face-to-face sessions with online modules, readings, and application activities. Designed for cohorts working through a sustained capability-development goal.
Online courses
Full courses hosted on an LMS — self-paced or cohort-based. Built with video, readings, activities, and assessments. I handle design and development; organizations handle hosting, or I can recommend a platform.
University teaching, not borrowed slides.
You’re not getting a freelance facilitator working from a generic deck. You get a sitting university faculty member who designs and writes the material.
Student-entrepreneurs taught
Across a decade of UP Open University courses in entrepreneurship, e-commerce, and digital marketing.
On the UPOU faculty
Senior lecturer and course coordinator since 2013 — I teach courses I once helped design.
Workshops & programs delivered
For government, development, and private-sector teams across the country.
Certificate course authored
I wrote UP Open University’s Digital Marketing certificate course from the ground up.
How I design a program.
I start by understanding the capability gap: what the participants currently know and can do, what the organization needs them to know and do, and what the program needs to change in between.
From the gap analysis, I build the program structure: learning objectives, session flow, content, activities, and assessments. I write or source all materials. The organization reviews and approves before delivery.
I facilitate the program directly, whether in-person or virtual. For blended and online programs, I stay involved during the run to handle questions, adjust pacing, and support participants who are falling behind.
Topics I work in.
Strategy & strategic planning
Direction setting, strategic frameworks, scenario planning, execution planning.
Marketing management
Brand strategy, marketing planning, digital marketing, customer insight.
Organizational effectiveness
Leadership development, change management, team performance, culture building.
Research & data literacy
Research methods, data interpretation, evidence-based decision-making.
I write the material I teach.
Course references, modules, and books — most of them still in active use.
Digital Marketing
Author of the course reference for UP Open University’s Digital Marketing certificate.
Introduction to E-Commerce
Author of the updated reference used in UPOU’s continuing-education program.
New Enterprise Planning
Author of the marketing module for UPOU’s new-enterprise-planning course.
Cyberpreneur Philippines
Co-author of the PageJump online-business start-up guide (ISBN 9786219502825).
E-commerce and Entrepreneurship
Sole author; Certificate of Copyright Registration No. O-2020-00206.
Organizations I’ve trained.
Over 200 workshops and programs delivered across the government, development, and private sectors. Representative clients:
Engaged by national programs and institutions
Trained across three sectors.
A representative slice of the programs and workshops I’ve led — in government, the academe, and with development partners.
Government & LGUs
- Feasibility AnalysisDILG — Office of Project Development Services
- Project ManagementDEPDev, Region 1
- Monitoring & EvaluationDEPDev
- Negosyo Center counsellorsDepartment of Trade & Industry
- Feasibility AnalysisDepartment of Public Works & Highways
- Data analytics & sentiment analysisHouse of Representatives
Academe
- SEO & digital marketing webinarUP Open University
- Project managementInstitute for Solidarity in Asia
- Public-administration lecturesUP NCPAG
- E-commerce coursewareRecoletos Online Extension, UNO-R
Development partners
- EntrepWomen blended learningUP Open University & GIZ
- Presentation & data analyticsDepartment of Agriculture, Region 1
- Public financeBoy Scouts of the Philippines
What are you working on?
If you’re working on a strategy problem, building a marketing team, or designing a training program, I’d like to hear about it.
Book a Free Strategy Call →Let’s talk.
Tell me what you’re working on. I’ll respond within a day or two.